Fox was commissioned to give The Lab brand a total digital makeover that involved translating its new brand values and the high-quality of its product and service offerings into online experiences.
It also involved channelling the different target market segments – dental professionals and the public – to different sites, different menus, content and calls to action.
The resulting solution has resulted in significant website traffic growth and outstanding conversion improvements.
The website has worked a treat so far.
Thanks again with the help I think my marketing will be safe in your hands.
John Preddy, Managing Director, The Lab